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Toedt, Dr. Selk & Coll.
Corporation is a consultancy specialized in the
tourism and hotel sector. Our main focus is
Customer Relationship Management (CRM) and data
security.
It is our goal to utilize the
already available customer details of our
clients for a profitable and measureable CRM.
Hotels attempt to enthuse
their customers starting at the time of their reservation
until their departure. As the main focus often
concentrates on the operations, many times
effective CRM should begin with the customers'
departure.
We allocate an
innovative overall solution to keep regular
guests loyal, reclaim defectors and
identify and evolve potential best customers. Thereby, all marketing
schemes are measurable and
an impartial "Figure Marketing" begins.
With our combination of
technology and consulting you can secure your
advantages in the highly competitive hotel
sector!
Background: Change of
the marketing
paradigm is expected
Selective relationship marketing can increase
profit up to 85%. This was already ascertained
by the Harvard Business School in the nineties.
Investments in CRM Systems have one thing in common: The outcomes are hardly
measurable - except with TS&C.
According to calculations of Toedt, Dr. Selk und Coll.
5% of the guests generate between
35 to 40% on average of the total turnover. Nonetheless
companies lose up to 20 loyal customers yearly
without perceiving it. We can help you reduce this
number.
By
using the CRM technology dailypoint™
and TS&C's consultating our clients usually achieve:
These figures lead to distribution costs that
normally lie under 5%, which is a decisive advantage to
enhance a company's profit situation.
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