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1.
Company |
a. Number of employees |
How many employees have an
access to one of these systems: Front Office
System (PMS oder FO System), Sales System (SFA),
Employee-Administration, Suppliers-Administration:
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1-9
>10
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b. How many workstations with
computers do you have?
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1-9
>11 |
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c.
Is your company
part of a group of companies?
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yesno |
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c.1 If "yes", does a data
exchange exsist between the companies?
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yes
no |
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c. 2 If "yes", has the
headquarter its place within Europe?
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yes
no |
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c. 3 If "yes", does your
company own representations beyond the European Union?
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yes
no |
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c.3.1 If "yes", get
data of your guests exchanged there?
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yes
no |
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2.
Sales and Marketing |
a. Do you take part in any
hotel cooperation, franchising or others?
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yesno |
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a.1 If "yes", does a data
exchange exist from your company to the partner?
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yes
no |
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b.
Do you have an own website?
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yes
no |
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b.1 If "yes", is there a legal
including the statutory requirements on your website?
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yesno |
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b.2 If "yes", do you collect
data records of your customers on your website, e.g. through
contact or order questionnaires?
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yes
no |
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b.3 Do you attend to your
duties of privacy information regarding the
TDDSG?
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yes
no |
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3.
Communication |
a.
Do you pursue direct marketing?
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yes
no |
B2C |
B2B |
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a.1 If "yes", do you pursue
post mailings?
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yes
no |
yes
no |
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a.2 If "yes", do you send email
newsletters?
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yes
no |
yes
no |
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a.3 If "yes" do you send fax
mailings?
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yes
no |
yes
no |
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a.4 If "yes", do you call your
customers?(telephone campaigns)
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yes
no |
yes
no |
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4.
Guest
data |
a. Are your registration forms
specially adjusted to direct marketing?
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yes
no |
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b. Are your general terms and
conditions adjusted to direct marketing?
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yes
no |
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c. Do you collect email
addresses online with a blank?
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yes
no |
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c.1 If "yes", are there further
required fields
beside the email?
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yes
no |
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c.2 Do your blank have an Opt-In-field
that is not activated by
default?
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yes
no |
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c.3 If "yes", do you confirm
the subscription for your newsletter? (Confirmed or Double
Opt-In)
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yes
no |
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d. Do you collect addresses offline,
e.g. for guest quests, sweepstakes?
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yes
no |
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d.1 If "yes", do you attend to
your duties of information?
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yesno |
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e. Do you collect data about
the preferences or interests of your guests?
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yes
no |
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e.1 If "yes", are there one of
the following information included: religion,
sexual orientation, physical or mental impairment (e.g.
disability, allergies), purchasing power?
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yes
no
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5.
Do you have a central marketing data base?
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yes
no |
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a. If "yes", do you manage all
direct marketing actions with it?
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yes
no |
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b. If "yes", do you have a
centralized inquiry office to attend to your duties of
information?
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yes
no |
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c. Get your unsubscriptions of
direct marketing campaigns centrally collected?
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yes
no |
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6.
General |
a. Do you have a data security
officer?
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yes
no |
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b.Do you have the system scheme
that is regulated by law?
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yes
no |
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b.1 If "yes", has this been
updated in the last 6 months?
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yes
no |
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c. Do you have a works council?
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yes
no |
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d. Are your employees complied
with the regulations concerning the secrecy of data
according to §5 BDSG?
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yes
no |
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7.
Technological details |
a. Do you have an IT-security
officer?
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yes
no |
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b. Does an IT- security plan
exsist?Existiert ein
IT-Sicherheitskonzept
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yes
no |
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c. Is your IT outsourced?
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yes
no |
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c.1 If "yes", are there
contracts according to the obligations of data security?
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yes
no |
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